Pure Hands is a nonprofit organization that delivers humanitarian aid to those in need
Understanding our clients
Pure Hands intervention focuses on alleviating poverty, providing economic opportunities, and delivering emergency relief. While there are other nonprofits organizations, Pure Hands was established in 2012 in the United States operating through offices across the U.S. in Texas, New York, California, and Michigan, However, while delivering its relief programs through two field offices in Yemen; Sana’a and Aden., Pure Hands was struggling to reach their donations goals.
Before Digital Marksmen was established this is where all begins, the founder of Digital Marksmen voluntarily to build the website setup everything and than handed everything to Pure Hands’ team.
Our steps to success
Digital Marksmen Every Step Of The Way
We Attacked This Problem Head-On With A Powerful Approach
1.Increase Brand Awareness
Digital Marksmen thrives to design/develop the website, use the new popups/landing pages to create awareness and stayed on top of its goals to reach to millions of donors/donations for those in need.
2. Better Website User Experience
Prior to partnering with Digital Marksmen, Pure Hands had lower conversations due to lack of SSL security on their site and the increasingly competitive .We recommended conversion rate optimization focused on programmatic display and strengthen security, designed to increase donations and brand awareness.
Explore What We Are Doing Better
The top chart demonstrates the growth in income and donations. The first 12 days of conversion optimization and the active display on the website (launched on May 08 till today May 19) Donations for Pure Hands grew by 150%:
By focusing on the intrinsic user journey, build stronger security and conversion rate optimization, We hit a the highest conversion rate of 98%.