There is a significant shift from traditional marketing to digital marketing. The digitalization of the world has created many opportunities for healthcare to market products or services online. The success of digital marketing depends on various factors like the quality of content, SEO practices, website design, and layout.
Although this should make things easier, choosing the right healthcare digital marketing services is becoming a hard nut to crack. Many companies offer the services with vague-cut promises of increasing your conversions. If you want to attract customers, it is essential to go for experts who understand what potential customers want.
Digital Marksmen offers customized website design services to fit your niche and target audience. Our web designers use advanced technology to create aesthetically appealing websites, responsive, SEO-friendly, and accessible on various devices.
We also offer healthcare website redesign if you feel the current site is outdated or doesn’t meet current SEO standards. Our team will look at the website and provide a list of issues that need fixing.
Customized website design services
Responsive website design
WordPress CMS development and integration
Custom web design services, including e-commerce websites
Search engine optimization is an essential part of medical digital marketing. It is the practice of optimizing websites to rank higher in search engines like Google, Bing, or Yahoo. This process may include using keywords and other techniques to ensure your healthcare website appears on top when users type certain relevant phrases.
Digital Marksmen has a team of experienced medical SEO experts to boost your ranking. We use proven SEO techniques to help you rank higher on search engines.
Increase Leads with PPC Management Services
Pay per click (PPC) is another digital marketing service that helps generate leads for your medical clinic business. This method uses Google AdWords, Facebook Ads, and Bing Ads. The strategy allows companies to get traffic directly from the ads to the website.
Digital Marksmen is a Google AdWords certified company offering PPC services such as:
Campaign creation and management
Ad group creation and management
Keyword research for ad groups, campaigns, and ads
Ad text creation and management
Landing page optimization
Bid analysis, ad performance, and reporting
Facebook Ads Management
Boost Conversion with Conversion Rate Optimization (CRO)
Conversion rate optimization entails analyzing the website and making changes to increase the number of visitors who complete the final goal. It helps you convert casual or accidental visitors into customers. This strategy includes testing elements like headlines, images, product design, and layouts for maximum conversions.
Digital Marksmen offers CRO services like:
Testing design, content, and layout of your website to maximize conversions
Improving the quality score of keywords used in PPC campaigns for higher conversion rates
Guiding you on creating compelling ad copy that encourages visitors to click through to the site
Updating landing page headlines or calls-to-action to improve conversion rates
Optimize Your Social Media Presence with SMO Services
Social media optimization (SMO): this strategy involves increasing the number of followers on your social media accounts, sharing fresh content regularly, and building relationships with other influencers in your industry.
Social Media Management
We can manage your Facebook, Twitter, LinkedIn, and other social media accounts. Digital Marksmen can create profiles on various networks to grow a following and interact with potential customers. We’ll also schedule posts for maximum visibility and engagement.
Social network management
Post scheduling across multiple platforms
Engagement with the target audience
Increase Brand Awareness with Custom Content Creation Services
Video production to promote products or service offerings across multiple platforms
Infographics and blog posts to engage customers
Get Custom Healthcare Digital Marketing Services
Digital Marksmen offers premium services for all healthcare businesses. We provide complete SEO, PPC management, website design & development, social media management, and CRO services. The objective of the services is to grow your business online.